The Center for Women’s Business Research has some research facts titled “Key Facts About Women-Owned Businesses” on cfwbr.org website.
Here is an extract from the research on Women-Owned Businesses and Technology:
Technology and Business Growth
The vast majority (83%) of women business owners are personally involved in selecting and purchasing technology for their businesses.
Women business owners’ top concerns about technology are the protection and security of data.
• Security of internet purchase: 82%
• Computer viruses: 81%
• Protecting business data: 77%
• General system failure: 73%Contrary to common perception, women business owners are as likely as men business owners to be willing to adopt new technology and more likely (24% vs. 18%) than women in general.
Women business owners value technology as a means to create workplace flexibility:
• 61% use technology to integrate the responsibilities of work and home.
• 44% use technology to enable employees to work offsite or to have flexible work schedules
Read all the research stats here:http://www.cfwbr.org/facts/index.php
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