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More Questions about SEO

by Steve Fisher on November 18, 2008

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MySolutionSpot.com is a great place to ask questions & get assistance. Connie Bensen, our alumni blogger, previously answered the following question posted there:

“I was wondering how likely is it for a site to become the #1 search result on the search engines (Google, Yahoo, MSN)? What are the most important factors for determining the likelihood of your site being #1? Is this something I should worry about now before launching the site or is it something I can do later? If a site ranks as #1, is it hard to maintain that after you have achieved it?”

Let’s address the last two questions:

1.) Is this something I should worry about now before launching the site or is it something I can do later?

2.) If a site ranks as #1, is it hard to maintain that after you have achieved it?”

Search engine optimization (SEO) is something that should be worried about all the time. Before the site is launched there are a number of things that can be done. I would recommend using the services that Network Solutions offers.

They will ensure that the structure of your site is such that it is maximizing the opportunities for the spyders to crawl it. (The spyders are gathering information for the search engines). I don’t have a lot of experience in building websites, so I rely on others to do it for me.

The next question is if a site ranks #1 is it hard to maintain it?

That is a very relative question. Things will always be changing but that makes them constants. Here are things that come to mind:

1. Content – you need to continually be creating new content. My site has slipped from where it used to rank & I need to get back to addressing that. The good thing is that I’m aware of it.

2. Search Engine Algorithms are continuously changing – so what worked one year ago may not work now. This is why its’ good to work with experts like those at Network Solutions who are keeping up with those trends.

3. Flux in your niche – people will always be coming or going

4. How much time you put in – and I’m referring to blogging & the content

5. Search Engines prefer older established domains – so that will increase your SEO over time.

6. Your community – linking & backlinking is totally in your control. It’s another thing that takes time, but getting involved in your extended community is well worth it in terms of SEO rankings.

Further reading:

Five frequent & frustrating SEO fallacies

Courting Bloggers

Sparking the Conversation:

As we close, what tips do you have for maintaining your site’s SEO rank? We want to hear from you.

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    • http://POOLCENTER.com Rob

      Truer words were never spoken – we do rank #1 for many phrases surrounding “pool parts” – and we cannot let our pages go stale. Constant updates, yes! Constant link building cannot hurt ~ we are careful not to flirt with “gray” tactics, as we feel that we enjoy a bit of trust from Google, and don't want to slip down the page!

    • http://POOLCENTER.com Rob

      Truer words were never spoken – we do rank #1 for many phrases surrounding “pool parts” – and we cannot let our pages go stale. Constant updates, yes! Constant link building cannot hurt ~ we are careful not to flirt with “gray” tactics, as we feel that we enjoy a bit of trust from Google, and don't want to slip down the page!