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SXSW Entrepreneurs: Greg Cangialosi on Social CRM and Publicaster 7.0

by Steve Fisher on March 17, 2009

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Categories : Entrepreneurs,Entrepreneurship,Interviews,Smart Working,Videos




Greg is my favorite Pescatarian (those who eat fish but not any other meats) and he is a brilliant entrepreneur who makes email marketing an valuable tool where clients can get real value and high ROI out of their email marketing campaigns.

Greg is CEO of Blue Sky Factory, a leading email marketing technology company. And while many people think that email marketing is an older (if 10 years is older in your mind) channel where everyone deletes email newsletters, Greg’s platform, Publicaster, is extremely powerful and shows you how you can tune your campaigns so that never happens.

He was here at SXSW and we had an opportunity to chat and discuss the launch of the new version of Publicaster, version 7.0, and how it is evolving into a Social CRM platform and their recent partnership with BatchBlue.

The full interview is below:

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