Last weekend Shashi (Social Media Swami) and I had the opportunity to attend the Successful and Outstanding Blogging Conference or SOBCon which is an advanced forum of speakers and workshops for bloggers. It was held in Chicago at the Summit Executive Center on Michigan Ave on the “Magnificent Mile” in downtown Chicago.
We have an extensive review of the event here, but were able to get some one on one time with a few of the speakers and dive into more detail about what they do. In the video below we talk one on one with David Bullock, aka Profit Engineer and the co-author of Barack 2.0. He explains why he wrote the book, what is value is for all businesses and how he helps all types of businesses improve their operations to maximize their profits (hence the “Profit Engineer” title).
The full interview is below:
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