Everyone these days is “on the Twitter”. The last year has shown such a swell of Twitter usage and the innovative ways this real time data engine is picking up steam with no signs of slowing down any time soon. With the recent news that Twitter is going to provide authenticated business accounts with analytics and other things to be announced, I thought it might be good to see what was out there as a best practice in using Twitter.
I love the Small Biz Trends site during my search and came across this little gem: 137 Great Twitter Tips
Back in May of 2009 they asked readers, to submit their best Twitter tips. They asked readers to simply answer one of the following 6 questions:
- Getting Started: How would you suggest other small businesses get started on Twitter?
- Smart Marketing: What’s the right way (or wrong way) to promote your business on Twitter?
- Observing Etiquette: What is your #1 Twitter etiquette tip for small business owners?
- Spreading Your Message: What is your best tip for getting re-tweeted?
- Time Management: How do you manage your time on Twitter?
- Advanced Strategies: What is your best kept secret (something not widely known) for using Twitter in business?
All of the tips have been compiled into one PDF document which is available here.
Some of my favorites?
“Identify keywords as well as the “experts” in your industry. Then, visit http://search.twitter.com and
search on those terms. Once you identify the right people, look at who they’re following and who is
following them as your potential pool of people you should follow.”
“Automated DMs aren’t worth sending. If you won’t invest a few seconds to compose a
140-character message I don’t want to invest 5 seconds reading it.”
“A quality “T.W.E.E.T. is: Timely, Worth-reading, Educational, Entertaining, and Tweople-connecting.”
“To get retweeted, it’s all about value. That can be in the form of an exclusive Twitter offer, or a blog
post or article that adds something new.”
“Schedule and treat tweet sessions like these as you would a meeting, be selective.”
There are tons more but you get the idea that this is some great advice from experienced Small Business Twitterers.Google+