This article was originally posted on American Express Open Forum
As a business owner, you’re expected to keep up with trends and effectively run your business. But sometimes, it seems like there just aren’t enough hours in the day.
I recently opened my Google Reader to find that I had more than 1,000 unread posts from the blogs and sites that I had subscribed to. We’re all bombarded by online content from of millions of blogs, online news sites, Twitter, Facebook and other social networks.
In the early days, information was exchanged at the water cooler or through the telephone. Ever since the Internet went mainstream, we’ve been discovering content by searching for it or having it delivered by e-mail. Sometimes friends would send out a mass e-mail to share an interesting article—it clogged your inbox and sometimes spread viruses. Even though we have a multitude of tools like RSS readers, social bookmarking and link recommendations on social networks, it is still difficult to filter the useful content from the cacophony of content being produced all day long.
To solve the problem of overwhelming amounts of information, we need content curation. Content can be curated by tools that choose the most suitable articles for you. These tools can tell you news of interest to you, but they can also tell you what your friends are reading. Here is a list of tools that can help you cut through the clutter and curate content that’s valuable to you.
Image via Flickr (creative commons) by ElvertBarnes