Storify: David Meerman Scott at Content Marketing World @dmscott

by Shashi Bellamkonda on September 7, 2011



David Meerman Scott”s book The New Rules of Marketing & PR opened people”s eyes to the new realities of marketing and public relations on the Web. Six months on the BusinessWeek bestseller list and published in 26 languages from Bulgarian to Vietnamese, New Rules, now in its second edition, is a modern business classic.

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