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Small Business Marketing on Google+Want to use Google+ to generate website traffic and engage with customers? Want to fine-tune your SEO strategy to attract local business and maximize your content marketing? If so, then the tips and insights in this week’s 5 on Friday will help put the boost in your bottom line.

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1. Marketing on Google+ Part 1: 8 Ways to Drive Traffic to Your Site
Want to drive traffic to your website with Google+? Monika Jansen outlines 8 ways you can build your SEO strategy and do just that.

2. Marketing on Google+ Part 2: How to Use Ripples
If you’re looking for analytics about your Google+ posts, then you’ve just hit the bull’s-eye! Monika Jansen explains how Ripples can help you identify influencers and nurture customer relationships.

3. Marketing on Google+ Part 3: Top 3 Reasons You Should Use Google+
Has your business made the leap to Google+? If not, then check out Monika Jansen’s highlights from an interview with Guy Kawasaki.

4. The Secret to Getting Local Customers: It’s Simpler Than You Think
Is your business profile up-to-date on the major search engines, social sites, and ratings and review sites? Taking this simple step, says Rieva Lesonsky, can help you reach local customers who are looking for your business.

5. Does Your Google Page Rank No Longer Matter?
Can you track the Page Rank for your website? Does Page Rank affect your SEO? Get insights about this metric from Monika Jansen.

Have more Google+ and SEO tips to share? We’d love to hear the details in the comments below.

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    • http://www.dakselfstorage.com/ DAK Self Storage

      I think this is a topic a lot of small businesses are wondering about. Right when they get the hang of facebook and twitter, Google+ comes out. The value and practicality of Google+ is by no means clearcut. Sites like linkedin had a clear purpose. Google+ is a bit more gray.

    • http://www.dakselfstorage.com/ DAK Self Storage

      I think this is a topic a lot of small businesses are wondering about. Right when they get the hang of facebook and twitter, Google+ comes out. The value and practicality of Google+ is by no means clearcut. Sites like linkedin had a clear purpose. Google+ is a bit more gray.

    • Anonymous

      Yes, small businesses are trying to figure out Google+ and Pinterest right now.  These social networks all start out on the personal level, then businesses jump in, and as far as I know, it’s mostly big companies using Google+ and Pinterest.  I think the main problem is that SMBs don’t have a huge marketing department and the resources to put together a strategy around every social network out there.  Google+ might remain gray for a while – but the main focus should be: are your clients and potential clients even using it?  Then you can worry about having a presence there.

    • Anonymous

      Yes, small businesses are trying to figure out Google+ and Pinterest right now.  These social networks all start out on the personal level, then businesses jump in, and as far as I know, it’s mostly big companies using Google+ and Pinterest.  I think the main problem is that SMBs don’t have a huge marketing department and the resources to put together a strategy around every social network out there.  Google+ might remain gray for a while – but the main focus should be: are your clients and potential clients even using it?  Then you can worry about having a presence there.