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	<title>Small Business Conversations on the Network Solutions Blog &#187; Dan Schwabel</title>
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		<title>Smart Working Book Review &#8211; ME 2.0 Building Your Personal Brand</title>
		<link>https://www.networksolutions.com/blog/2009/08/swart-working-book-review-me-2-0-building-your-personal-brand/</link>
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		<pubDate>Fri, 07 Aug 2009 12:00:05 +0000</pubDate>
		<dc:creator>Steve Fisher</dc:creator>
				<category><![CDATA[Book Reviews]]></category>
		<category><![CDATA[Build Your Brand Series]]></category>
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		<category><![CDATA[Dan Schwabel]]></category>
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		<description><![CDATA[Whether you like it or not, the term &#8220;Personal Brand&#8221; is here to stay. Originally called and still in many places &#8220;thought leadership&#8221;, it is about being identified as a leader or expert in some respect. Before it was even given a label, personal brands have been there in front of us and usually related [...]]]></description>
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