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	<title>Small Business Conversations on the Network Solutions Blog &#187; metrics</title>
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		<title>5 on Friday: On Tap with Social Media Marketing</title>
		<link>http://www.networksolutions.com/blog/2012/01/5-on-friday-on-tap-with-social-media-marketing/</link>
		<comments>http://www.networksolutions.com/blog/2012/01/5-on-friday-on-tap-with-social-media-marketing/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 20:45:58 +0000</pubDate>
		<dc:creator>Debra Braschel</dc:creator>
				<category><![CDATA[Being Social]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[small business tips]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[B2B Facebook marketing]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing metrics]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobile shoppers]]></category>
		<category><![CDATA[monika jansen]]></category>
		<category><![CDATA[rieva lesonsky]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social networks]]></category>

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		<description><![CDATA[If you’re looking for ways to maximize your social media marketing efforts, then you’ll appreciate the insights in this week’s 5 on Friday. Our featured experts share marketing tips and consumer expectations that can help you engage more effectively with your social audience . . . and help your business get the bottom-line results you’re [...]]]></description>
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		<title>How Off-Topic Is Too Off-Topic?</title>
		<link>http://www.networksolutions.com/blog/2009/07/how-off-topic-is-too-off-topic/</link>
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		<pubDate>Tue, 28 Jul 2009 01:00:27 +0000</pubDate>
		<dc:creator>Joe Loong</dc:creator>
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		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[attention]]></category>
		<category><![CDATA[audience]]></category>
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		<category><![CDATA[editorial]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[off-topic]]></category>

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		<description><![CDATA[One of the good things about having a blog that&#8217;s loosely-focused (say, about whatever broad range of social media issues that strikes your fancy) is that you don&#8217;t really have a topic to stray from. Which means that nothing is really off-topic, as long as you can circle it back to social behaviors (which can [...]]]></description>
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		<title>Product Review: Cli.gs URL Shortener and Click Tracker</title>
		<link>http://www.networksolutions.com/blog/2009/02/product-review-cligs-url-shortener-click-tracker/</link>
		<comments>http://www.networksolutions.com/blog/2009/02/product-review-cligs-url-shortener-click-tracker/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 19:07:25 +0000</pubDate>
		<dc:creator>Joe Loong</dc:creator>
				<category><![CDATA[Being Social]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[bit.ly]]></category>
		<category><![CDATA[cli.gs]]></category>
		<category><![CDATA[click tracking]]></category>
		<category><![CDATA[longurl]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[microblogging]]></category>
		<category><![CDATA[tinyurl]]></category>
		<category><![CDATA[url shorteners]]></category>

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		<description><![CDATA[I&#8217;ve been playing around with Cligs (rhymes with &#8220;pigs&#8221;; like &#8220;clicks&#8221;, only with a &#8220;guh&#8221; sound), which is a free Web service that&#8217;s been getting some play lately (Shashi clued me in to it).  At its heart, it&#8217;s a URL shortener (a crowded field, no doubt), though it also gives you click metrics (a less-crowded [...]]]></description>
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