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		<title>5 on Friday: Sales and Social Media Tips for Small Business Success</title>
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		<pubDate>Fri, 04 Jan 2013 20:44:08 +0000</pubDate>
		<dc:creator>Debra Braschel</dc:creator>
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		<description><![CDATA[Want to increase your chances of converting new leads? Want to improve your blog content and grow your readership? Want to capitalize on your sales trends from 2012? If you’re looking for insights about those topics, this week’s 5 on Friday can help. 1. How to Spot Trends in Your Business and Turn Them Into [...]]]></description>
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		<title>5 on Friday: Marketing Online with Local Search and Social Links</title>
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		<pubDate>Fri, 06 Jul 2012 19:13:30 +0000</pubDate>
		<dc:creator>Debra Braschel</dc:creator>
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		<description><![CDATA[Finding ways to generate leads and increase sales is key to your online success. So whether you’re refining your local search strategy or building your social links from scratch, this week’s 5 on Friday can help. From marketing your restaurant via Facebook and Twitter, to acknowledging the support of your brand advocates, to localizing your [...]]]></description>
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		<title>5 on Friday: Getting Bottom-Line Results with Social Media</title>
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		<pubDate>Fri, 22 Jun 2012 19:53:36 +0000</pubDate>
		<dc:creator>Debra Braschel</dc:creator>
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		<description><![CDATA[If you’re looking to boost your effectiveness when it comes to your social media activities, then this week’s 5 on Friday just hit the bull’s-eye! Our featured experts share tips on generating revenue via your social channels, responding positively to negative online reviews, and tapping the power of Facebook and LinkedIn to grow a prosperous [...]]]></description>
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