So You Built a Community on Facebook. How Do You Keep Them Interested? #12SMBTips

 Beth Schillaci, CEO of VillageWorks and Author of Your Social Media Roadmap (@bethschillaci)

Friending remorse. Everybody jumped onto Facebook and friended people from high school, college, childhood, anywhere. They also did it with brands. Now their news streams are cluttered and they are starting to unfriend brands they just don’t find interesting.

How can you prevent your company from becoming the victim of friend remorse? Beth shares her tips on how to ensure your company doesn’t get cut from your customers’ Facebook accounts.

About Beth: Beth owns VillageWorks Communications where she helps companies listen, understand and engage in online conversations through social media and emerging technology. She is also author of Your Social Media Roadmap, written to help small businesses learn how to navigate their way through social media. For an insider’s view on marketing and social media, read more from Beth on her blog, Marketing Roadhouse.

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This entry was posted on Wednesday, December 14th, 2011 at 8:00 am and is filed under Marketing, Small Business, small business, Social Media, social media. You can follow any responses to this entry through the RSS 2.0 feed.


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