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How to Choose Managers for Your Business

October 4th, 2012 ::

By Maria Valdez Haubrich

You’re expanding your business to a second location. Maybe you’re adding a new product or service and launching a new department within the company to manage it. How do you choose the right person to climb the ladder and head up your new store, restaurant or division? Delegating to managers is tough for many small business owners, but when your business gets this big, you really have no choice. If you’re unsure where to start seeking your ideal manager, here are some options to consider.

Family ties: If you haven’t hired any family members yet, give it some thought. As your business expands, now could be the time to make sure it stays “all in the family” by bringing relatives on board. Of course, it’s key to make sure the family member has the skills, experience and desire you’d seek in any employee—not just in one who shares your name. But if the person fits the bill, hiring immediate family (your spouse, parent or child) can also bring your business some valuable tax breaks. Visit the IRS website for more details.

Promote from within: Depending on the size of your company, you may have someone on your team already who could handle this new management role. Perhaps your top sales representative deserves a chance to run a store on his or her own. Promoting from within not only rewards deserving employees for their hard work and loyalty, but also sends a message to your other employees that “If you work hard, you, too, can get promoted.”

Look outside: If you don’t have anyone with the qualifications you need inside your business or your family, it’s time to look outside for your new manager. The days of just placing a want ad in the paper are long gone—you can now find candidates more easily (and learn more about them) through social networks. For example, use LinkedIn and Twitter to seek out people who shine in your industry and who might be interested in switching jobs. You can even post job listings on LinkedIn.

But don’t forget the offline social networks, which can be just as valuable. People who come well recommended by people you know are the best kind of job candidates. Tell your friends, family and colleagues about the role you’re looking to fill, and see if they know anyone who could do the job. You never know where you’ll find your ideal manager.

Image by Flickr user plastAnka (Creative Commons)

The views expressed here are the author's alone and not those of Network Solutions or its partners.

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