It is six to seven times more costly to acquire a new customer than it is to retain an existing one, according to consulting firm Bain & Company. That’s why it’s so important to reward your current customers for their business–and why loyalty programs are so popular. But while small business owners love loyalty programs, they don’t always love managing them. FiveStars has introduced a customizable loyalty program that’s integrated with point-of-sale systems. It enables small business owners to reward customers based on actual spending, and it offers automated social media components that help merchants create buzz around their businesses.
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Web.com is now offering forums designed to support small businesses in cities throughout the US. Learn more about these forums here: http://Businessforum.web.com/
Tags: Customer Service, loyalty programs, Marketing, small business
Posted in Customer Service, Marketing, Small Business, small business | 2 Comments »
Web.com is now offering forums designed to support small businesses in cities throughout the US. Learn more about these forums here: http://Businessforum.web.com/
Tags: Customer Service, loyalty programs, Marketing, small business
Posted in Customer Service, Marketing, Small Business, small business | 2 Comments »
