Loading

Grow Smart Business


teaserInfographic
Close
For more information and charts about Small Business Mobile:
and See Key Highlights from the Web.com Small Business Mobile Survey
homepreneur

Search Articles



Author Archive


BusinessIQExpress: Business Credit Evaluation Tool for Small Businesses: Small Business Resource

May 14th, 2012 ::

BusinessIQExpress

In this recovering economy it’s not enough to get new customers; you need to get new customers who can pay you. Experian, the leading credit scoring company, has developed a new tool to help small businesses to manage their risk by evaluating, monitoring and collecting from their customers. With BusinessIQExpress, small businesses can search Experian’s extensive database to find a potential business and see what kind of risk the company would be before entering into any kind of relationship. Once the customer is part of the small business’s portfolio, BusinessIQExpress will monitor the customer and alert the small business of any changes (good or bad) to the customer’s credit risk. There are also tools for collection, if the situation comes to that.

 

Count Me In: Urban Rebound-Los Angeles Conference and Competition: Small Business Resource

May 11th, 2012 ::

Count Me In’s Urban Rebound-Los Angeles Conference and Competition

Count Me In for Women’s Economic Independence, a leading provider of resources, business education, and community support for women entrepreneurs, will hold the Urban Rebound-Los Angeles Conference and Competition on May 10 and 11, 2012, at the Skirball Cultural Center in Downtown Los Angeles. The goal is to help women entrepreneurs in Los Angeles, Ventura, Orange and Riverside Counties grow their businesses, and specifically to help 100 women-owned businesses in the area to reach $250,000 in annual revenues within 12 to 18 months. Participants in the competition will pitch their businesses to a panel of experts for a chance to be part of the Count Me In Business Accelerator Program.

 

Adobe FormsCentral: Web-Based Forms and Survey Builder: Small Business Resource

May 10th, 2012 ::

Adobe FormsCentral

Adobe has updated its Web-based forms and survey builder, FormsCentral. The update makes it even easier for users to create, distribute and collect and analyze data using fillable Portable Document Format (PDF) forms, whether online or offline. The PDF recipient can choose from a Web form or a fillable PDF document. Also, form authors now have more options for collecting information online or offline. Users can post results directly to FormsCentral or distribute a fillable PDF form to respondents and have the data returned via a basic PDF. If you want to make the form available for collaboration, respondents can post to a Response table where you can see the results in real time.

How to Cross-Train Your Employees

May 10th, 2012 ::

By Maria Valdez Haubrich

You may have heard of cross-training in regard to fitness, but do you know what cross-training can do for your business? When it comes to employees, cross-training simply means training your team to do more than one job. Cross-training has many benefits, both for you and your employees. Here are a few:

  • Employees gain new skills and feel a sense of accomplishment
  • Employees get better at their jobs when they have to train others to do them
  • You have better coverage when employees are absent or ill
  • Your workforce becomes nimbler and more flexible
  • Your company can provide better service to clients and customers

All of these sound like pretty good things, right? So how do you effectively cross-train employees and where do you start?

Begin by choosing the proper time to implement cross-training. This isn’t something you’ll want to throw at your team during their busy season or most frantic time of the day. Choose an opportunity when there is some downtime so the team can focus on cross-training without worrying about their regular duties. Depending on your business, this might mean cross-training for an hour a day, or doing an intensive cross-training week during the slow season.

Decide who learns what. Employees in the same departments are naturals to learn each others’ jobs. Or you may want employees in different departments, but with related duties, to learn each others’ jobs.

Explain the concept and its value. Some employees may be less than enthusiastic about cross-training because they’ll feel like you’re giving them more work without commensurate pay. Others will feel like it’s an excuse to slack off because someone else will be able to handle their jobs. Explain that this is an opportunity to learn new skills and become more valuable to the company. You want employees to be excited about the concept, so explain how it will benefit them.

Put systems in place and oversee the process. Not all employees are naturals at training, so give everyone a basic system to follow, such as showing them how to create a written “cheat sheet” for key tasks. You’ll also want to observe the training and step in where necessary. Make sure employees get plenty of time to practice their new roles, and give lots of feedback.

Make it ongoing. Hold regular refreshers so employees keep their skills up to date. Also do new cross-trainings when procedures change. Emphasize that learning is continuous and you’ll get more from your staff.

Image by Flickr user aflcio (Creative Commons)

 

 

 

 

BodeTree, Financial Web-Based Application: Small Business Resource

May 9th, 2012 ::

BodeTree

Hate doing your company’s finances? Promising to awaken your “inner CFO,” BodeTree provides business owners with a real-time dashboard of all their financials with access to detailed reporting and analysis. Designed to create a Zen-like atmosphere for financial recording, the dashboard is simple to read, which takes the stress out of the work. BodeTree works with QuickBooks Pro, Premier, Accountant and Enterprise desktop 2009 and later. For $250 a year or $24.99 per month, the information you gather can help you size up your business against the competition, value your business and more.

 

Bill Losey Retirement Solutions: Retirement Solutions Advisory: Small Business Resource

May 8th, 2012 ::

Bill Losey Retirement Solutions

It’s never a bad idea to hear financial advice from more than one source so you can know all your options. And if you’re looking for advice to help you plan for your financial future after retirement, you might want to check out the Bill Losey Retirement Solutions website. Bill Losey is the author of several financial books, and his website contains articles and a blog full of useful information, such as 15 Prudent Ways to Spend Your Tax Refund. Sign up for his free weekly newsletter to get advice delivered directly to your inbox.

HealthCare.gov: Health Insurance Finder Tool: Small Business Resource

May 7th, 2012 ::

HealthCare.gov’s Health Insurance Finder

Created in response to the health insurance reform law, the Affordable Care Act, the HealthCare.gov Health Insurance Finder tool will make it easier for businesses, individuals and families to find affordable health care options. The site is super user-friendly and gives the user a wide variety of options to compare. Watch the Small Business Health Finder video for visual help on how to find the right insurance for your business. Enter in how many employees you have, your ZIP code, what you want the copay to be and some other specifics, and the site narrows your choices for public or private insurance options.

RunRev: App Creator for Non-Techies: Small Business Resource

May 4th, 2012 ::

RunRev

If you’ve ever wished there was an app for your specific business need, your wait is over. RunRev has created an easy way for the no-way-am-I-a-developer people to quickly make their own mobile app. The Small Business App Academy teaches small business owners to create a mobile app in 30 days, or whatever you need, with no stress and no degree in computer science needed. The Academy just kicked off May 1, 2012, and the courses are free. Simply sign up and get instructional videos delivered directly to your inbox daily on such topics as database and cloud access, working with rich media, deployment devices and creating user interfaces.

Tweriod: Online Twitter Scheduling Program: Small Business Resource

May 3rd, 2012 ::

Tweriod

When should you Tweet to get the best results? That is the question on every entrepreneur’s mind. But the answer may not be the same for every entrepreneur in every industry. Tweriod personalizes your results by checking for the best periods throughout the day to tweet based on your followers. Tweriod tracks retweets, replies and the engagement level of your followers, then analyzes your account to figure out your optimal posting times. You’ll get an email or Direct Message once your analysis is ready. Oh, and did we mention, it’s free?

Why the Hispanic Consumer Market Matters to Your Business

May 3rd, 2012 ::

By Maria Valdez Haubrich

Is your small business trying to reach out to Hispanic consumers? If you’re not, maybe you should be, because Hispanics are already over 52 million strong and will account for the majority of U.S. population growth over the next 5 years. U.S. Hispanics had $1 trillion in buying power in 2010, and Nielsen reports that will grow to $1.5 trillion by 2015.  That’s just some of the data from Nielsen’s recent State of the Hispanic Consumer study, which offers an overview of this consumer market. What makes Latinos such an important market?

  • Youth:  The median age of the U.S. Hispanic population is 28 years old. That’s nine years younger than the total market median age of 37. That means Hispanics are poised to make even more of a mark on U.S. culture as they enter the work force, start families, buy homes and enter their peak spending years.
  • Technology: Hispanics spend 68 percent more time watching online video and 20 percent more time watching video on their mobile phones than non-Hispanic whites. They also spend more time than non-Hispanic whites on texting, mobile email, mobile Internet use and mobile music or photo downloads.
  • Shopping patterns: Hispanics shop and buy differently than the overall U.S. market. For instance, they make fewer shopping trips but spend more per trip.
  • Income: Although a large percentage (43 percent) of Hispanics have household incomes under $40,000, overall, Hispanics are advancing financially more rapidly than the average U.S. population. Between 2000 and 2011, for instance, the proportion of Latino households with incomes of $50,000 or more increased faster than the national average.
  • Growth: Between 2000 and 2011, Hispanics accounted for more than half of the U.S. population increase; in other words, their population grew more than that of all other non-Hispanics combined. In the next five years, they will account for an even greater share (60 percent or more) of population growth.

How can you reach Latinos effectively? Marketing with respect for their culture is key. The survey found that U.S. Hispanics want to maintain the culture of their countries of origin. For instance, nine out of 10 Hispanic parents and parents-to-be want their children to speak Spanish as well as English. It’s easier than ever for Hispanics in the U.S. to maintain ties with their cultures, because social networking, ease of cross-border communication and access to technology enable them to stay in touch with relatives in their countries of origin.

Image by Flick user Jorge Ravines (Creative Commons)