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Posts Tagged ‘cash flow’


Is Your Small Business Struggling With Cash Crunches?

October 2nd, 2012 ::

By Karen Axelton

Despite their best efforts to manage their companies’ cash flow, half of small business owners have suffered a sudden cash crunch in the past 12 months, according to a new survey from Citibank.

The Citibank Small Business Pulse found that weak sales were causing cash flow concerns for the majority entrepreneurs. Even though 73 percent say they personally manage their cash flow daily—not trusting the job to anyone else—30 percent say they are still struggling with challenges such as slow or delinquent receivables and customer bankruptcies, and 24 percent say late or non-payments have caused their companies an unexpected cash crunch.

Despite their awareness of the importance of cash flow management, small business owners in the survey admit that they struggle to crack down on customers. Some 78 percent say they’ve extended customers’ payment terms in the last 12 months, and nearly one-fourth say that “making a collection call” is the most uncomfortable aspect of managing their business finances.

The cash-flow issues these businesses faced weren’t all due to slow-paying customers. Forty-one percent of entrepreneurs blamed “lackluster consumer spending” for their cash crunch, while 28 percent said it was due to expected sales failing to materialize.  Overall, the need to maintain sales was the number-one concern small business owners expressed, cited by 78 percent.

Still, small business owners in the survey feel hopeful about their own business finances, even if they don’t feel as rosy about the economy as a whole. While 85 percent think the nation might still have a double-dip recession, 43 percent think their business’s 2012 sales will top last year’s, and 56 percent expect their businesses will either meet or exceed their 2012 revenue goals.

Small business owners have reason to feel confident. To achieve those sales goals, more than half of companies surveyed say they have “reinvented” their businesses in the past year, either adding new products or services, overhauling their technology, or both, in order to become more competitive in a tough marketplace.

What can you do to keep your cash flowing? Small business owners in the survey are doing all the right things—except for one. It’s tough, but following up on late-paying customers and doing all you can to ensure you get paid is essential if you want to keep your business in the black.

How is your business’s cash flowing?

Image by Flickr user Alan Cleaver (Creative Commons)

 

Simple Secrets to Getting Paid Faster

February 18th, 2011 ::

By Rieva Lesonsky

Last week I wrote about e-billing and how it can save you money and save the planet. One of the side benefits of e-billing is that it can also help you get paid faster. I thought this week I’d delve a bit more into ways to get paid faster. After all, getting the cash flowing is every small business owner’s goal, right?  Here are some tips to help you get payment when payment’s due.

Invoice on time. It may sound like a no-brainer, but sometimes business owners get so tied up in delivering the work, they forget to invoice in a timely manner. When you mail the shipment or deliver the completed project, make sure you invoice at that time as well. Using one of the many simple invoicing software products out there, like QuickBooks, can streamline and automate this process.

Make it simple. If your invoice design is busy and confusing, the customer may struggle to find out what is wanted and when. Keep it simple with your logo and a clean, straightforward design. Use bold or red type to highlight the important parts of the invoice, like amount and date due.

 

Keep it clear. Be sure you and the customer have already determined payment terms and amounts before you invoice. If a customer is surprised or confused by the amount you’re invoicing, that leads to lots of back-and-forth to clarify the issue…and that wastes time.

Target the right person. Find out specifically who in the customer’s organization should receive the invoice, and get the person’s e-mail and mailing address. Especially if you’re dealing with corporate clients, many delays in payment are due to invoices getting shuffled among departments. Before sending the invoice, clarify who receives it and, if sending by e-mail, get a “read receipt” so you know when they opened it.

Make sure your contact information is on the invoice. If the customer has any questions, they should be able to easily figure out whom to contact at your company. Put your company’s name and address, as well as the name, phone number and e-mail of the person who handles your billing, where it’s clearly visible.

Clarify partial payments. In a case where you’re invoicing for a partial payment, such as a deposit or work that’s completed in stages, make sure that the invoice clearly explains this so that the customer isn’t surprised by later invoices.

 

Offer incentives. If you can afford to do so, consider adding incentives for customers who pay early. Typically, this is a percentage off the total.

Give them choices. Your invoices should clearly state how you accept payments. Offering a range of options–check, credit card, PayPal, money transfer, etc.—improves your chances of getting paid faster.

Follow up. The best-designed invoice in the world won’t help if you don’t follow up immediately on late payers. The day after the payment was due, politely send a friendly reminder e-mail. If you receive no response, escalate to a polite phone call. Most late payments are due to simple oversight and clients will appreciate your follow-through—but if there is a bigger problem, this strategy can enable you to nip it in the bud.

Image by Flickr user Andres Rueda (Creative Commons)

Three Big Lessons I Have Learned About Small Biz Financing

March 31st, 2010 ::

Over the last 10 years I have gone through many ups and downs when it comes to business cycles, hiring, clients, business models and about 30 other things. The one thing constant that needed to be there in order for my business to continue was that I need to keep the money coming in and that at some points I needed small business financing. I have learned three big lessons in small business financing that might not seem like your typical financing advice but they are lessons hard learned.

Lesson #1 – Debt is a Vampire that will suck the lifeblood from your company

There will always be good times and there will inevitably be not so good times. The old adage “people will give you money when you don’t need it” is so true I can not even tell you. I have made the mistake of using personal credit cards to fund my business and getting myself in massive debt. Yeah, fun.

Since cash is the lifeblood of any business, I make the parallel that debt is a vampire. You think most of the time it is helping support your business but with interest payments and monthly bills that might be tough to pay once and a while, it can suck the life out of your company and stunt potential growth.

Lesson #2 – You don’t need to have debt to be a “normal” company

I remember early on in the life of my business I had brought on a person to be managing partner of one of our services groups. He was really good with finance and it was something I needed help with because I was busy doing client work and business development. One of the things he remarked that we didn’t have any debt and that in order to grow we should take some on because that is what “normal” companies do.

A part of me had my doubts but we did take on debt in the form of lines of credit or leases but after a while what realized is that since he had no obligation to these debts it was easy to add it on. The “other people’s money” or OPM style of finance might have worked for some people but not when you are a small business with limited cash flow.

The reality is that you don’t have to take on debt to be a growing company. You can watch and trim your budget and save money to create your own line of credit. This leads me right to lesson #3….

Lesson #3 – Have six months of cash for whatever you are planning

This is an interesting on and one that I learned the hard way once unforeseen circumstances (Internet bubble bursting) and tragedy on 9/11 caused me to lay off everyone because we only had two months of cash left. When we were hiring we had lots of contracts and used our lines of credit to float the payroll and leases. We even looked into using retirement accounts to fund the business (I would not recommend this) and eventually we calculated that all the interest payments would have actually paid for another person which would have been more valuable to increase or productivity but also our billings.

So we went on a debt diet and over the course of three years we paid off all the debts and leases, early if we could and added staff only when we had six months of cash for their salary package. We used contractors for a while because it was easier to utilize people for specific tasks and not have the overhead.

We recently have adopted the policy to use cash flow and create our own virtual lines of credit. This rule of having six months of cash built up to do something allows us to take on new things but deal with the payment cycles of clients and how fast new employees get up to speed. It is working and I would recommend every business look into experimenting with this approach.

What Lessons Have You Learned?

So these lessons are some big ones I have learned and about 100 other tiny ones. What have you learned running your small business that would be important to share? Leave a comment.