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Understanding Your Website Reports

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Time on Site Report

The Time on Site report shows the average amount of time visitors spend on your website. Information is available for the entire site as well as individual pages. Use this report to:

  • Understand how long visitors stay on your site.
  • Identify pages or content on your site that entices your visitors.
  • Understand why you may have high traffic but low click-through rates on your site.

SEO for Ecommerce customers can access the Time on Site report by:

  • Selecting their SEO service in the online Account Manager and clicking View Full Reports.
  • In the reporting window, the Time on Site report can be found under the Website Traffic category in the left navigation menu.

Website Builder Tool users can access their Time on Site report as follows:

  • Click the Marketing & Reports tab in the Website Builder Tool.
  • In the control panel at the top of the Page Views report, press Full Reports.
  • Additional web traffic reports will open in a new browser window. Click the Time on Site link under the Marketing Reports category. For time visitors spend on individual pages of your site, click the Time on Page link.