Help secure your web site against hackers, earn shoppers' trust, and boost sales with McAfee SECURE™ trustmark service, used by over half of the Internet Retailer Top 500.
Features
While lack of trust has caused 70% of shoppers to abandon an online transaction, McAfee SECURE™ trustmark service help retailers build consumer confidence and enjoy an average 12% sales lift.*
Higher Security Standard
Leveraging Hacker Safe's remote vulnerability scanning technology, McAfee SECURE service tests Web sites daily for vulnerabilities, dangerous content and links that expose consumers' computer and personal information to malicious use. McAfee SECURE service helps protect businesses and consumers from hackers, adware, spyware, browser exploits, spammers, phishing attacks and online scams.
Highlight your site in Google, Yahoo! and MSN Search
McAfee SECURE certification includes special highlighting in search results for tens of millions of McAfee users. McAfee SiteAdvisor is a free plug-in that adds safety ratings to sites and search results to help protect consumers from spyware, spam, viruses, exploits, and phishing.
Higher Conversion Increase
We designed the new McAfee SECURE trustmark to outperform Hacker Safe. Leveraging McAfee's well known brand, the red shield with a white 'M' consistently outperformed Hacker Safe by as much as 6.4% higher sales.
Stand out in comparison shopping
Certified McAfee SECURE sites can boast to comparison shoppers their website is secure. Displaying the well known McAfee SECURE trustmark prominently in product comparison pages helps increase sales by bridging the trust gap.
Partnerships with comparison shopping leaders
We partner with some of the biggest names in comparison shopping, the sites that deliver the best ROI for merchants, so your McAfee SECURE trustmark will be seen by millions.
Increase ready-to-buy leads without competing just on price
The only way to compete on a non-price basis is to establish trust. It's not the lowest price, but the highest trust that often wins the customer. Sites with the McAfee SECURE trustmark stand out as trustworthy when the McAfee SECURE seal appears directly in comparison listings.
Build the Trust that Builds Your Business
No matter how big your brand is, or how good your pricing is, shoppers want to know you're a trustworthy and safe place to shop. It's that simple!
Low cost and easy program management
Integrating the McAfee SECURE trustmark into shopping listings is a low pay-per-click cost and can be easily managed within the McAfee SECURE service portal.
* As measured by A/B testing comparing sales when the McAfee SECURE trustmark was and was not displayed, from July 2008 - January 2009. Your results may vary.
Details
McAfee SecureTM Service
McAfee Secure sites are tested daily for more than 15,000 vulnerabilities.
- Proven to increase online sales in over 1,000 ROI studies
- Unlimited technical support to help you maintain the highest level of security
- McAfee Secure certification mark served through the Akamai network - the world's fastest
- Displayed on over 80,000 ecommerce web sites worldwide
- Multiple languages - English, Japanese, Chinese, Spanish, Dutch and German
Network Security Audits
Web-based vulnerability auditing and remediation management enables McAfee's customers to quickly deploy with no hardware or software to maintain. "Reports of Compliance" for HIPAA, SOX and PCI can quickly be generated.
- Easy-to-deploy: no software or hardware to install or maintain
- Accurate and up-to-date vulnerability knowledge base
- Comprehensive and easy-to-use interactive reporting
- Automates vulnerability discovery and remediation management
- Compliant with the Payment Card Industry Data Security Standard (PCI DSS) *
- Assessments aimed at achieving industry standards such as ISO 17799, and SAS 70
Network Discovery
Advanced "intelligent" port-scanning technology designed to reduce the difficulty of managing the security of large complex public IP networks. Allows you to quickly and accurately discover, identify and monitor network devices, find rogue devices or identify unauthorized services across any specified IP sub-net range.
- Quick and accurate discovery of hosts, services, and unauthorized devices
- Stealth techniques to overcome IDS, scan blocking, and packet delays, etc.
- Multiple groupings by IP block, device type, physical location or assigned manager
- Configurable alerts based on device or port changes, new vulnerabilities, etc.
* applies only to PCI certification service.
FAQs
What is McAfee SECURE™ Certification?
McAfee SECURE certification helps consumers shop online with confidence. Sites with the McAfee SECURE trustmark have passed a set of daily security scans that help address concerns about possible hacker access to your confidential data, and the safety of shopping on this site.
When searching, the McAfee SECURE trustmark can be automatically displayed next to the SiteAdvisor site ratings. Users may use this information to help them shop and surf more safely.
McAfee SECURE certification is the world's most comprehensive security certification, scanning tens of thousands of web sites worldwide. McAfee SECURE certification appears on the sites of some of the largest brands in retail ecommerce; as well as banks, universities, Fortune 500 corporations, state, county and city governments, and non-profit institutions. McAfee's security auditing technology allows the McAfee SECURE trustmark to appear only when a web site's current security status meets the McAfee SECURE certification standard.
How are your safety ratings determined?
McAfee SiteAdvisor Site Rating Explanation
How do your safety ratings help keep my consumers safe online?
Our software is their personal security guide to the Internet. As they search, browse, e-mail, or transact online, the sites continually display the McAfee SECURE™ seal, so they feel safe and in control. When they search using popular search engines, SiteAdvisor's safety results appear next to search results.
Do you charge money for your ratings?
No. Sites can't pay to get rated or have their ratings changed. Our ratings are based on our test results and feedback from our users. Period.
What percentage of sites are dangerous?
McAfee SiteAdvisor's safety tests have shown that about 5% of Web traffic is to either red or yellow sites. But many popular Web categories (examples: screensavers, free games, contests) have a much higher percentage of red and yellow sites. During these tough economic times, consumers are worried about pretty much everything. They're looking for reassurance that buying online from your site will be safe and secure. The best reassurance we know of is McAfee SECURE™ trustmark service.
Pricing
Increasing your conversion is easier than you think. Just choose the security trustmark seen on more top sites than any other. Build the trust that builds your business. Start boosting sales today by certifying your site McAfee SECURE™. When you're ready to take your site to the next level of conversion, visit the link above.
