Creating a successful business starts with planning. As makers of the world’s top-selling business plan and marketing plan software, Palo Alto understands this. Choose now to harness the power of a plan.


Business Plan Pro

Who knows your business better than you do? Save a fortune in consulting fees and get better results with fast, easy Business Plan Pro software. Recommended by the experts, trusted by over a million entrepreneurs.




Trusted by 1 Million Entrepreneurs

Looking for a proven track record of success? Over a million entrepreneurs and small businesses have relied on Business Plan Pro to help them create professional business plans to achieve their goals.


Recommended by the Experts

Business Plan Pro is the top choice of expert reviewers from the Wall Street Journal, CNN Money,, PC World, and many others. In a recent roundup of business tools, BusinessWeek named it the best business plan software.


500+ Sample Plans

Say goodbye to writer's block! With Business Plan Pro, you get over 500 complete sample business plans to use for inspiration or even edit directly. Find a plan that matches your industry or business model, and get right to work.


Expert Advice at Every Step

Business Plan Pro walks you through the entire planning process with clear instructions and helpful advice at every step. Just answer a series of straightforward questions, and the software determines the next steps based on your specific answers.


Easy Financials

The software's step-by-step financial tools guide you through the process of forecasting your sales, expenses, and cash flow to really sell your plan.


Built-In Industry Data

Business Plan Pro leverages more than 9,000 different industry profiles to give you insight into how your business compares against similar companies in your industry.


Great-Looking Business Plan Documents

Produce a plan that gets attention. Every page is automatically organized and collated to produce a bulletproof business plan, in the preferred format of banks, investors, and the Small Business Administration (SBA), that gets results.


Free E-books and Much More

Included with your purchase are two bestselling business books, research data for 900+ industries, a free company logo, an Inc. magazine subscription, and more.


All New for 2009

Our latest release celebrates Business Plan Pro's 15th year of market leadership. Featuring Windows 7 compatibility, simpler plan options, and more.


Available in Two Powerful Editions

Everything you need to produce a complete, professional business plan is available in the Standard Edition. The Premier Edition adds Excel imports, plan vs actuals, and more.