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Finding ways to generate leads and increase sales is key to your online success. So whether you’re refining your local search strategy or building your social links from scratch, this week’s 5 on Friday can help. From marketing your restaurant via Facebook and Twitter, to acknowledging the support of your brand advocates, to localizing your SEO efforts, our featured experts share tips to help you find new customers and tap existing ones.Marketing Your Restaurant Online

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1. How to Market Your Restaurant Online
Looking for ways to boost your restaurant marketing? Rieva Lesonsky shares practical tips that can help you inform and engage your customers online.

2. Want to Increase Sales? Target Your Current Customers
Ready to ROCK your business building? You will be after you read Monika Jansen’s review of Becky Carroll’s four-pronged strategy.

3. What Factors Influence Local Search Results?
Are customers and prospects finding your products or services online? Rieva Lesonsky reviews a recent survey on the ranking factors in local search.

4. 7 New Tips for Your Location-Based Marketing Strategy
Want to optimize the results you get from local search? These 7 tips from Monika Jansen will help you do just that.

5. 5 Ways to Build Social Links
Want to increase your website traffic and brand awareness? Check out Monika Jansen’s tips on building links via social media.

Have other online marketing tips to share with our readers? We’d love to hear from you in the comments below.

Image by Flickr user Seattle Municipal Archives (Creative Commons).

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