Builder brands: Managing Facebook Ad campaign

Advertise and quickly build engaging ads directly to your target audience. Learn how to manage, create, and run advertising across Facebook's expansive network with Facebook Ads. This tool helps you promote your app, generate leads, and grow online sales.

In this article, we will discuss the following: 

• Access the Facebook Ad Tool
• Set Up Your Facebook Ad Connection
• Create a New Campaign
• Disconnect Your Ad Campaign

Access the Facebook Ad Tool

1. Log in to your Network Solutions' Account Manager via https://www.networksolutions.com/my-account/login.
2. Select Websites from the left menu to launch the Website Builder.
   
3. On the main Website Builder dashboard, follow the steps below:
   1. Click the Marketing Hub tab.
      
   2. Lastly, select AdSpend.
      

    

       Set Up Your Facebook Ad Connection

   1. In the AdSpend dashboard, look for Facebook Ads and click the Sign in to Facebook Manager button.
      
   2. A pop-up will appear to confirm that you want to continue by clicking the Connect Facebook Ads Account button.
      
   3. You will be prompted to log into Facebook. Enter your Email or phone number and Password, and then click the Log In button.
   4. AdSpend will need permission to access your name, profile picture, and email address. Click the Continue as (Your NAME) button to proceed.
      
   5. In the following permission screen, AdSpend will request to manage ads for your business. Click Continue.
      
   6. Once logged in, select the page you wish to use and click Continue.
      
      Note: Select the one you want to use for your AdSpend if you have multiple Facebook Ads pages.
   7. Once the account login is successful, you will be routed to the landing page of the Facebook Campaign dashboard.

    

   Create New Campaign

   Step 1: Select Campaign Objectives

   1. Choose a Campaign Objective. Click Continue to proceed.
      
      Pro Tip: Before you create an ad, first consider what your business goals are. Knowing what you want to achieve is essential in choosing the right objective. Your advertising objective is what you want people to do when they see your ads.
   2. Enter the following details:
      • Campaign Name & Special Ad Categories
        

        Note:

        • You can leave it blank and click again to deselect a category
        • Declare if your ads are related to credit, employment, housing, social issues, elections, or politics. Requirements differ by country
           
      • Campaign Details
        <

        Note:

        • Buying Type is limited to Auction only
        • Campaign Objective is currently limited to Catalog Sales only
        • Campaign Spending Limit minimum spending is $100
           
      • Budget & Schedule
        
   3. Click the Continue to Ad Set and Ad Creation button once you are done.

    

   Step 2: Ad Setup

   
   1. Enter Ad Set Name.
   2. Choose between Dynamic or Classic for your Ad Format:
      • Dynamic - Displays different products to each viewer with a personalized ad.
      • Classic - Shows the same ad for all viewers and leads to a single page on your website.
   3. Add your Caption in the Ad Content section.
   4. Upload a photo,add a Headline, Destination URL, and select Button Text from the drop-down.
   5. Click the Continue to Audience button to proceed to the next page.

    

   Step 3: Create New Audience

   A pixel or app is required to target your ad.

   1. Select one of the following audience options:
      • Find prospective customers even if they haven't interacted with your business.
        
      • Retarget ads to people who interacted with your products on and off Facebook.
        
        Note: When you use dynamic ads, people may see the products or similar products to what they saw previously. You can use retargeting with dynamic ads to remind people about products they've previously browsed or purchased on your website. Marketplace and Instagram Shopping.
   2. Click the Continue to Review button.
   3. Review the Ad content and click Publish Ad to complete the process.
      
   4. Once published, you will be routed back to the Facebook Campaign dashboard.

    

   Disconnect Your Ad Campaign

   1. From the AdSpend dashboard, click Settings in the left-hand menu.
      
   2. Under Integration Settings, click the Edit button.
      
   3. In the Facebook tile, click Disconnect from AdSpend.
   4. Click Confirm to revoke access to your account.