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Knowledge Base

Getting Started with Marketing

Overview

Marketing is a suite of marketing tools to help you establish and increase your brand awareness online. With Marketing, you can manage your email campaigns, social media accounts, Google and Microsoft ad accounts, and more! This article will help you get started, so you can begin promoting your business.  

Obtain Marketing Hub

If you currently have a Website Plan (purchased after January 2020), you can upgrade your plan to Online Store or Online Marketplaces to access Marketing. For instructions on upgrading your plan, please see How to Upgrade My Website Plan.

Note: If you purchased your Website Plan before January 2020, you can upgrade your plan but need to rebuild your site in eCommerce.

Red box around Website option and red arrow pointing at Upgrade Plan link

You also have the option to purchase MySchedulr as a standalone product to access Marketing. Please see How Do I Purchase MySchedulr? for more information.

Red box around Add MySchedulr link

First Time Logging In

Before using Marketing, you will need to build your eCommerce website. You will see a prompt to create your website if you have not completed this step. To get started with your eCommerce website, please see Getting Started with Online Store or Getting Started with Online Marketplaces.

If you purchased the MySchedulr standalone product, you could launch it to access Marketing Hub. Log in to your Account Manager, click Ecommerce on the left menu, then click the Launch button. To get started with MySchedulr, please see Setting Up MySchedulr.

 

Connect To Social Media

After setting up your website, you will need to connect your social media accounts in SocialBooster. Social Media is key to building and engaging your audience.

Connect to Social Media

Use the following links for instructions on how to connect your accounts.

 

Add Some Images

Now that you have connected your social media accounts, you are ready to add some images. You can use stock photos or your own photos for posts, email campaigns, and much more.

Visit the instructions on how to add an image for more help.
Design Studio

 

Create Your Logo

Your logo is a visual symbol that allows your customers to identify your brand and what your business does. A good logo has a lasting impact on your customers and potential customers. After adding images, you are ready to create a logo for your business.

Visit How Do I Create or Manage a Logo for help designing your new logo.

Create Your Logo

 

Connect Ad Accounts

So far, you have connected your social media, added images, and designed your logo. Now it’s time to connect your advertising platform. You can link your Google Ads, and Microsoft Campaign (formerly Bing Ads) accounts so you can manage all your advertising campaigns in one place.

Google Ads

Microsoft Ads

 

Add Some Contacts

You will want to create some campaigns to send your subscribers, but first, you will need to add contacts and set up contact lists. Contact lists will allow you to reach various people for different reasons.

Start by adding contacts, then create a contact list so you can begin creating your email marketing campaign.

Contacts

 

Set Up Email Campaigns

You are almost done with the setup process. The last thing to do before embarking on your new journey is to create your email marketing campaign. Email campaigns allow you to send customizable emails to current and prospective customers to boost revenue and increase website traffic.

Visit Creating and Managing Email Campaign Automations to help set up your campaigns.

Email Marketing

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