How To Create a Website Using AI + Best Practices for AI Website Creation

Key takeaways: 

• AI has made building websites more accessible by automating design and content creation. This allows individuals and organizations to establish an online presence more quickly and cost-effectively.
• Combining AI’s efficiency with human oversight makes sure the site reflects the brand’s personality and meets specific user needs.
• Optimize your AI website constantly so that it stays relevant and valuable to your target audience.

AI website builders eliminate complex decision-making when it comes to website creation. This means less time and money spent on web development and more time focusing on what matters; growing your brand.  

In this guide, you’ll learn how to create a website using AI step-by-step. We’ll also cover when it’s best to have AI create a website for you vs. when to edit things manually, plus basic maintenance tasks for your site. 

How do you create a website with AI in 7 steps? 

Thanks to AI, building a website got a lot simpler. Follow these six easy steps to help you get started creating your site: 

• Step 1. Map out your website so AI knows what to build
• Step 2. Choose an AI website builder that fits your needs
• Step 3. Generate your initial website draft with AI
• Step 4. Personalize the pages with AI and refine manually
• Step 5. Go through a pre-launch checklist before publishing your AI website
• Step 6. Publish your AI website
• Step 7. Keep optimizing your AI site

Step 1. Map out your website so AI knows what to build 

While AI site builders speed up website creation, these AI tools still need direction to deliver the best results. It’s best to specify basic information like the ones below before starting website building: 

• Your webpage’s purpose
• Your site’s unique offering
• Your target audience
• Your must-have website features

Your webpage’s purpose 

Determine why you’re setting up a site. Is your website for selling products online? Are you aiming to design a virtual portfolio? Maybe your goal is to build your customer base.

It’s important to decide on your webpage’s purpose early on so you have a clear guide as you start building your site. 

Your site’s unique offering 

Research your competitors’ websites to find any web design gaps you can fill in. Let’s say, for example, you’re selling handcrafted jewelry.

Your site’s unique offering can be as simple as immediately displaying the materials you used for each item, as opposed to your competitor’s website, where visitors are redirected to a new page every time to find out more details on the jewelry. 

Your target audience 

Set the audience type you’re aiming to reach so you can customize your webpage’s design and structure to capture them. You might seek to collaborate with creatives, so you’ll want to create a visually appealing site where you can highlight your best work.

If you’re a freelance accountant, you can build a webpage with a simple design and navigation to help you showcase your expertise and client testimonials. 

Your must-have website features 

Identify the core features you need for your webpage. These can include a blog function for marketing purposes or a suite of website security tools. If you’re looking to sell products or services, you’ll need eCommerce capabilities, like: 

• Inventory management
• Appointment scheduling
• Secure payment processing

Step 2. Choose an AI website builder that fits your needs 

The best AI website builder isn’t the same for everyone. It all depends on the tools and features they offer and whether they fulfill your specific web development needs. Consider these factors to help you decide what to look for when selecting an AI site builder: 

• User-friendliness
• AI-powered features
• Range of other features and functionalities
• Pricing structures and plans
• Level of design customization
• Customer support quality and availability
• Scalability

User-friendliness 

If you’re new to building websites, you’ll want a platform that’s straightforward and doesn’t require a lot of technical knowledge.

An AI builder with a drag-and-drop editor can make the process smoother. You can add, remove, or edit design elements effortlessly as you start customizing your AI website. 

AI-powered features 

Good AI website builders come with basic features that create a good foundation for your site. Look for a builder with an AI design assistant. This tool analyzes your input and suggests various elements, such as: 

• Appealing color schemes
• Stylish fonts
• Organized layouts

Another AI feature to consider is an AI content creation tool. You can use this to generate: 

• Engaging content
• Compelling homepage text
• Descriptive product descriptions

Plus, some AI builders can create unique images for your webpage, which saves you the effort of searching for the perfect visuals. However, make sure these initial suggestions are customizable so you can design a website that truly embodies your brand.

Range of other features and functionalities 

Be sure that the AI website builder you choose offers the features you need. These can include a wide selection of customizable templates or effective Search Engine Optimization (SEO) tools. 

You might also need eCommerce functionalities or analytics to track your website’s performance. Having the right features means you can create the webpage you envision without having to find workarounds. 

Pricing structures and plans 

Website builders offer various plans at different price points. Research carefully what each plan includes and whether it fits your budget and needs. 

Be aware of any potential hidden costs, such as domain registration fees or commissions on sales for online stores. Thinking about pricing upfront helps you avoid surprises and select a plan that offers the best value for your money. 

Level of design customization 

You want your site to fully reflect your brand and have a unique look and feel. A good AI website builder will offer enough customization options to let you change design elements, like: 

• Layouts
• Colors
• Fonts

Customer support quality and availability 

If you run into any issues while building or managing your webpage, you’ll want to know that help is readily available. 

Check what support channels the platform offers and see what other users say about the quality. Reliable customer service plays a big role in having a positive site creation experience. 

Scalability 

You’re expecting your website to grow over time, whether in terms of traffic or the features you need. It’s best to pick an AI builder that can scale with you. 

The platform should be able to handle increasing numbers of visitors and allow you to add more content and functionalities as your needs evolve.

Choosing a scalable site builder guarantees your webpage can adapt and expand without requiring you to switch platforms down the line. 

4 AI website builders to consider 

A great way to choose the right AI website builder is to compare them based on what they do best. Here’s a quick list of platforms to consider and their ideal users: 

AI website builder	Best for
Network Solutions	Small businesses that need a simple, all-in-one solution for building a website
Jimdo	Beginners and individuals who want to build a quick, hassle-free personal or small business site
Chariot	Users who want to build a professional website quickly through a chat-based interface
Framer	Designers and creative teams who need a no-code tool with full design freedom

Want more options? Check out our article on the best website builders for 2025. 

Step 3. Generate your initial website draft with AI 

The steps to create a website with an AI builder vary from platform to platform. However, the process generally starts with you providing details about the kind of site you want to build. It can include your business type or the webpage style you prefer, among other things. 

Then, once the AI understands your needs, it automatically creates a website based on the basic information you indicated. The process typically takes a few minutes. 

With our AI Website Builder, you’ll need to take a few extra steps so the AI tool can deliver more accurate results. 

To start building your webpage, you’ll need to input three pieces of information, such as: 

• Website name. You can match your site name with your domain name for more cohesive branding.
• Website category. This information refers to the industry your brand or business belongs to.
• What makes your site unique. We recommend being as descriptive as possible for a more tailored result.

And then, you’ll need to choose some design elements to create your website draft, like the following: 

Website style 

Selecting your preferred website style enables the AI site builder to provide relevant suggestions for your site’s structure. It also lets the builder present colors and fonts handpicked by our designers to match the theme of your website. You can customize these elements after. 

Color palettes 

We suggest choosing a palette that aligns with your brand and evokes the right emotions. Limit your color choices to a few complementary shades to create a cohesive look and good contrast for readability and accessibility. 

Use these related articles to help you pick the perfect color palette for your AI site: 

• How To Choose the Best Color Scheme for Your Website
• Best Color Palette Generator Tools for Designers and Creatives 

Fonts 

As for fonts, select a style that’s easy to read to improve user experience (UX). It’s best to stick to two or three complementary fonts to keep your design clean while reflecting your brand identity. 

Need ideas? Here are some helpful resources you can use to pick fonts for your website: 

• Choosing the Best Font To Use for My Website
• 19+ Best Fonts for Websites in 2025 

Header 

In the next part, you can choose to customize elements for your site’s homepage header, such as its: 

• Layout. Include your logo, navigation menu, and a prominent call-to-action (CTA) in your header.
• Logo. Upload your own logo if you’ve already designed one. If you haven’t, the AI site builder can help you create a logo later.
• Header image. Pick a header image that perfectly represents your brand and sets the right tone for your website. Make sure it’s high quality and relevant to your brand.
• Header text. Write clear and concise content that communicates your brand’s value and main message.

Sections and pages 

The last step to take before the AI builder generates your website is to select the sections and pages you want to include. Make sure you have these important pages: 

• Homepage
• “About Us” page
• Contact page

Once done, click Next — Review and let the builder do its magic. You’ll then be redirected to a page where you can choose to refine some details in the site editor or start over if you want to get a different result. 

Step 4. Personalize the pages with AI and refine manually 

Many AI builders provide numerous ways to personalize your AI-generated website. Usually, this step involves tweaking and adding elements and functionalities to your site until you come up with the webpage you desire. 

Try these customization ideas for your AI website: 

• Replace AI placeholder text with brand-specific details
• Organize your website content with categories and tags
• Switch out stock images with your own pictures and videos
• Plug in extra features

Replace AI placeholder text with brand-specific details 

While AI can generate sample texts for your site, the content will be generic. Rewrite these AI-generated placeholders to tell your brand’s unique story accurately. Follow along the simple guide below and feel free to add steps where you see fit: 

1. Customize your homepage by adding an impactful headline explaining what your company offers.
2. Personalize your “About Us” page by sharing your business’ history and mission.
3. Write detailed descriptions of your offerings on your “Services/Products” page.
4. Add your business’ contact information and operating hours on your “Contact Us” page.
5. Make your CTA stand out by replacing the generic “Learn More” with “Begin Your Journey With Us” or “Unleash Your Potential.”

This personalized content helps you engage and connect with your target audience more effectively. 

Organize your website content with categories and tags 

As your website grows, especially if you have a blog, it’s important to keep your content organized. Use categories and tags to group similar blog posts or products together. This classification helps improve your website’s navigation and provide better UX. 

For instance, if you run a baking website, you can have categories like: 

• Cake Recipes
• Cookie Recipes
• Bread Recipes

Then, you can use tags to specify each post, such as: 

• chocolate
• vegan
• gluten-free

Most AI website builders offer straightforward ways to create and manage these categories and tags.

You can usually assign multiple categories and tags to a single piece of content, which gives you flexibility in how you organize them. Some platforms also offer smart features that suggest relevant categories based on what you’ve written. 

Switch out stock images with your own pictures and videos 

AI can suggest beautiful stock photos, but using your own images and videos is a better way to showcase your brand and products. It also helps you connect with your audience on a more personal level. 

Most AI website builders make it simple to upload your own visuals. Generally, you can drag and drop files directly from your computer or grab photos and videos from your social media accounts. 

Embedding videos from platforms like YouTube or Vimeo is also possible. It typically involves pasting a link on your site, and your video will appear seamlessly on your page. 

Consider featuring the following multimedia content on your AI website: 

• Product photos
• Product demos
• Customer testimonial videos
• Team photos
• Behind-the-scenes clips of your operations

Be sure to use high-quality images and videos to make your website look professional and trustworthy. 

Plug in extra features 

Sometimes, you’ll need more than the basic features your AI website comes with. Some platforms provide a convenient way to embed third-party widgets and applications onto your pages. 

Add these extra plugins to make your site more interactive and valuable for your visitors. With most AI website builders, you can add: 

• Contact forms
• Maps
• Payment buttons
• Social media widgets
• Appointment scheduling feature

Embedding third-party tools lets you customize your webpage with the exact features you need without building them from scratch. 

Step 5. Go through a pre-launch checklist before publishing your AI website 

Publishing your AI-powered website is a big step. Take a moment to check everything to guarantee a smooth and successful launch. You want to make sure your site looks and works properly so visitors have a great first impression. 

Use this checklist before launching your AI website: 

• Test all links on your webpage
• Assess your website content quality
• Optimize your site for mobile
• Check your website speed
• Implement basic SEO strategies on your webpage
• Connect your custom domain

Test all links on your webpage 

When you’re doing link testing, think about the different types of links your site has. For instance, if you have links in your website’s footer or within blog posts, make sure they’re directing visitors appropriately. 

Consider using a systematic approach, such as going through the pages of your website one by one and testing every link you encounter. This thoroughness prevents visitors from encountering dead ends, which will reflect positively on your webpage’s reliability. 

It’s also important to verify any external links to make sure they’re still active and accurate. Even the links that should open an email; you need to test them to guarantee they’re sending messages to the correct address. 

Link testing isn’t a one-time task. If you make any changes to your pages and content, be sure to re-verify your links. And sometimes, moving or deleting a page results in a broken link, so you have to watch out for those, too. 

Assess your website content quality 

Your website’s words and images are how you communicate with your audience, so they should be clear, correct, and high quality. 

Read through every page thoroughly to catch any typographical or grammatical errors that can make your site look unprofessional. 

Assess whether your content communicates your message effectively and resonates with your target audience. Does the tone of your writing align with your brand’s personality? Do you present the information in a clear and engaging manner? 

Beyond the texts, you should also do quality checks on the visual elements of your website. Make sure all your images look sharp, are relevant to your content, and load quickly. If you’re using videos or other multimedia, check if they play correctly and verify if they enhance UX. 

Paying attention to these details guarantees that your website looks professional while providing a rich and interesting experience for audiences. 

Optimize your site for mobile 

People will visit your site using different kinds of devices with varying screen sizes. Your website should adapt to fit them perfectly. It creates a bad UX if visitors encounter issues like texts that are too small or having to scroll sideways constantly. 

Think about how your website looks and functions on desktop computers, smartphones, and tablets, both in portrait and landscape orientations.

A responsive design makes sure that your content is always presented in an optimal way, no matter how your audience chooses to view it. 

For example, mobile-responsive sites have navigation menus that collapse into a more compact format. Apart from that, images displayed on their pages resize automatically to fit the available space. 

Make your website mobile friendly so you can offer your audience a positive experience. This can also help you gain conversions along the way. 

Check your website speed 

Consumers expect websites to load almost instantly. If your site takes too long to appear, users are likely to get impatient and leave before they get to see what you have to offer.

Use these free online tools to see how quickly your site loads and get suggestions on how to improve your website speed: 

• Google PageSpeed Insights
• Pingdom
• WebPageTest

One common cause for slow loading times is large, unoptimized images. Compress your pictures to reduce their file size, but make sure you don’t compromise their quality. 

Another reason why websites load slowly is because there are too many requests sent to their servers. Try browser caching, which allows browsers to store certain parts of your site. This way, when users visit your webpage, their browsers don’t need to reload it every time. 

Making sure your website loads fast shows that you prioritize your visitors’ time. It also demonstrates that you’re committed to providing a smooth and efficient browsing experience. 

Implement basic SEO strategies on your webpage 

SEO helps boost your site’s ranking on the search engine results page (SERP). Appearing on page one means a greater chance that potential customers will discover your website. 

Focus on these SEO tips before launching your AI website: 

• Use clear and descriptive meta titles that include primary keywords.
• Write concise meta descriptions that entice audiences to click on your link.
• Use H1s for page titles, and H2s and H3s for subsections to help search engines understand how your page’s sections are organized and prioritized.
• Create content that answers your audience’s questions.
• Have a clear and logical URL structure for easy navigation.
• Build internal links between relevant pages to establish their relationships.

Connect your custom domain 

A custom domain makes it easy for users to remember, find, and share your site. And a professional-sounding domain name shows that you’re a legitimate business. 

Connecting your chosen domain name to your AI website can sound technical. However, the general process is straightforward. Here’s how it typically goes: 

1. Register your custom domain name through a domain registrar.
2. Go to the Domain Name System (DNS) management area provided by your domain registrar.
3. Look for an option to manage your DNS records. These records tell browsers where to find your website’s files. The most common record you’ll need to update is the “A record.”
4. Enter the Internet Protocol (IP) address your hosting provider assigned for your site into the A record settings.
5. Wait 24-48 hours to allow the changes to propagate across the internet.

Step 6. Publish your AI website 

Once you’ve ticked off every item on your pre-launch checklist, it’s time to hit Publish. Congratulations! You’ve successfully published your AI website! 

You can officially announce that your webpage is live. Share the news on social media or in an email newsletter. Let people know that your AI site is ready to be explored. 

Step 7. Keep optimizing your AI site 

The work doesn’t stop once you launch your AI-powered website. You need to constantly test how it’s performing and make improvements based on what you learn. This keeps your website relevant to your audience. 

Use these approaches to optimize your AI website: 

• Conduct A/B testing to compare different versions of a page to see which one your visitors prefer.
• Analyze website data, such as how long people stay on certain pages or where they click most often, to reveal areas that need attention.
• Ask for feedback directly from your users to understand their pain points.

To take it further, check out our beginner’s guide to website maintenance. This article talks about how important it is to maintain your website and the steps you can take to make sure your site runs smoothly all the time. 

What are the best practices when using AI for website creation? 

Like any smart tool, getting the best results with AI means knowing how to use it right. Follow these best practices to get the most out of your AI website creation process: 

• Add the human touch
• Consider AI’s strengths and weaknesses
• Keep up with the latest AI trends in web design

Add the human touch 

The best AI-generated websites aren’t built solely on algorithms. Site owners combine AI efficiency with the unique creativity of humans. 

To provide an example, let’s say AI helps you quickly build the basic structure of a house. However, it’s the architect’s vision and the interior designer’s touch that make it a home. 

The same goes for AI websites. You can use AI to produce initial drafts of content or recommend page layouts. However, it’s important to step in and refine these AI-generated elements by: 

• Adding your personal voice to texts
• Making sure the visuals represent your brand
• Tweaking page layouts to suit your vision

Make your website stand out by incorporating your own creative input into what AI produces. This balance allows you to leverage the speed and efficiency of AI without sacrificing your brand’s personality and unique qualities. 

Consider AI’s strengths and weaknesses 

AI can speed up tasks that used to take up time, such as designing layouts or writing basic content. AI tools are also efficient at spotting patterns in data, which means they can offer insights into what might work well on your site.

Additionally, AI can help you create visuals and automate some of the more repetitive parts of building a website. 

However, AI isn’t a human brain. While it’s smart in many ways, it doesn’t have the same creativity or deep understanding of people as we humans do.

AI operates based entirely on the information we feed it. That means its suggestions might not completely capture the essence of a brand or the reality of human interaction. 

It’s best to see AI as an assistant. It can provide valuable support and speed up the process, but it needs your guidance. Recognizing its strengths in efficiency and data analysis and its weakness in originality will help you use it effectively in website creation. 

Keep up with the latest AI trends in web design 

The continuous development of AI creates new possibilities for building creative and engaging websites. Position yourself to be one of the first in line for the most advanced solutions. Do this by: 

• Reading industry blogs about AI trends
• Attending AI workshops and conferences
• Learning how new AI-powered tools work

Staying informed with the latest AI innovations can help you maintain a competitive website in the constantly changing digital landscape. 

Gain life-changing opportunities with an AI website 

AI-powered website builders have proven that we can create stunning and professional websites without being expert web developers. Turns out, all we needed was AI. 

However, it’s still important to remember that AI is only a tool. Nothing can compare to human creativity. Combining the former and the latter will move us forward to building innovative websites that help our businesses thrive. 

Partner with us as you start creating your website with AI. We offer an AI Website Builder that comes with hundreds of customizable templates categorized into various industries. 

If you prefer a hands-off approach, we also have in-house web design experts who can help you achieve your dream site. 

Build your website today, without the headaches! 

Frequently asked questions